Get a 'Yes' using Aversive-then-ReliefHow a moment of relief can lower someone's guard.

This technique boosts persuasion by creating a brief moment of discomfort, followed by sudden relief. The swift removal of a minor annoyance, like a confusing phrase or an unexpected touch, can make people more agreeable to your next request. This fleeting state of mindlessness temporarily switches off our critical thinking, making us more likely to comply without scrutinizing the details.

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