Barbie: Her Scandalous OriginHow an adult novelty became a childhood icon

The world's most famous fashion doll began as a risqué gag gift for men. Ruth Handler discovered the "Bild Lilli" doll in a Swiss tobacco shop and saw potential where Mattel executives saw only controversy. She re-engineered an adult novelty into the ultimate icon of American girlhood.

0:00
3:20