Chiquita: The Banana That Toppled GovernmentsHow a catchy jingle whitewashed a dark history.

From the show

Iconic Names Explained

Learn how a friendly cartoon and an earworm song helped a controversial corporation rebrand itself. The United Fruit Company, infamous for its role in destabilizing Latin American governments, transformed into the lovable Chiquita brand. This story reveals the unsettling power of marketing to reshape public perception, proving that a great name can make consumers forget a company's sins.