The Cobra Effect: How Your Budget BackfiresThe hidden harm of well-intentioned money rules.

Evaluate your financial plan for unintended consequences that could be sabotaging your goals. An overly restrictive budget can lead to binge spending, and an intense focus on one goal can cause you to neglect another. This is known as the Cobra Effect in personal finance. Learn to spot these perverse incentives in your own life. We'll show you how to create flexible, effective rules that support your overall financial health, instead of secretly working against you.

0:00
3:45