Change a Mind Using Counter-Attitudinal AdvocacyGet someone to argue the other side of a debate.

From the show

Persuasion Beyond Power

Discover a subtle persuasion technique more effective than direct argument. When someone publicly advocates for a view they don't hold, they create an internal conflict called cognitive dissonance. To resolve this conflict, they often shift their own beliefs to match what they've just argued for. This method of self-persuasion can be a powerful tool for influence, especially in collaborative settings where open conflict is counterproductive. By encouraging someone to explain an opposing viewpoint, you might help them convince themselves.