Gain Acceptance using FamiliarityInfluence others without ever making an argument.

From the show

Persuasion Beyond Power

You can make an idea more persuasive simply by making it familiar. This is the mere-exposure effect: a psychological bias where we develop a preference for things we've seen before. Our brains mistake the ease of processing a familiar concept for a sign that the concept is good or correct. Learn how to gently introduce new ideas, increasing their receptiveness over time without a single debate. This is a quiet form of influence that works long before you make a formal request.