The Tiffany Deal: The Power of a HandshakeSecuring air rights with honor instead of law

From the show

Trump's Untold Playbook

Deals are often secured by appealing to ego rather than legal clauses. Needing air rights from Tiffany & Co. to build his tower, Donald Trump skipped the lawyers to lock in a price immediately. He used a gentleman's agreement to make backing out a matter of personal honor.